Our mission is to help mid-lifers of all abilities to regain fitness and wellbeing through online, self-paced courses, facilitation and coaching using TrainingPeaks.   

If you are new to cycling, we will take you through the first steps and get you riding with confidence, if you are an average cyclist, we will make you better, if you are good cyclist we will make you great !     

We are proud to support charities such as The Prince's Trust, who help vulnerable young people get their lives on track, and non-for-profit organisations who contribute to making our society sustainable and carbon neutral.  

Why do we bother?   There are upwards of 85,000 avoidable deaths every year caused in part to our sedantary lifestyles; we aim to change that, and our clients say we are making a difference.

Why are we different?  Okay, there are many "free" training plans out there, but we believe in sustainable fitness not some quick fix, and for that you need a course that offers support, advice and guidance from people who have been there, done that.  We offer moral support and a shoulder to cry on, we make your goals achievable. 

Start your journey here, or contact us to learn more or just to say hi ! 

What We Do

We offer the ultimate in friendly and approachable road cycling courses, advice and coaching for people of all abilities, from Leisure Cyclist to Regular Club Rider, who have a common goal to achieve lifetime fitness and improve personal well-being but not quite sure where to start. We always have your satisfaction as our top priority. It’s who we are, and we are proud of it.

Who We Are

We love what we do and it shows. Combining expertise from world leading practitioners, best of breed technology and with personal experiences of what is needed; we are able put ourselves in your shoes like no other coaching team. There’s no challenge too big or too small, and we dedicate our utmost energy to every person that entrusts us to help them on their journey to fitness and well-being.


Everyone has a unique get of goals and budget considerations. That’s why we listen carefully and can tailor our courses to fit your needs exactly. Whether you are aiming to achieve a personal fitness milestone or need comprehensive guidance, we talk about your needs and goals, prepare a programme designed for you, and hold your hand the entire way.

Partners and Accreditations

Our team is certifed to British Cycling coach (Level 1), TrainingPeaks Cycling Endurance Coach (Level 2). 
We partner with Sufferfest and proudly support and volunteer for The Prince's Trust and it's riders on the 2018 and 2019 Deloitte "Ride Across Britain".

Testimonials and Clients


"Following major surgery on my hips and having been unable to exercise for 6 years I decided to take up cycling to improve my fitness and finish off my rehab. I set myself a challenge to do a charity bike ride across Costa Rica and got in touch with Grant as I had no idea how or where to start. He has been instrumental in me achieving my goal - measuring my fitness levels, giving me programmes to work on, suggesting all sorts of tips from shoes to gloves and nutrition to hydration, updating programmes and routes as I improved and generally being encouraging when I was convinced I would never do it. As a result, the ride was beyond what I hoped for and I had the time of my life. I can thoroughly recommend his coaching and am looking forward to pushing on to the next level and beyond with his support." 

Janet McCay, Cornwall & Costa Rica

" Grant prepared me for a 1 day 205km ride from Leicester to London in 2018. I had an ok bike and an amount of bravado but Grant helped me to prepare properly. As the ride was in March, with Grant’s advice I bought a Turbo to ride indoors through the winter and all the electronics to analyse my riding ability and fitness. Grant has great experience and patience and developed a programme for me to improve my fitness and technique, including rides we did together. He really knows his stuff and I had a great sponsored ride, surprising myself with my ability to go the distance (with the help of loads of pasta, bananas and sponge pudding and custard!). I would recommend Grant to anyone wanting a sympathetic yet challenging cycling trainer""

Trevor D, Oxfordshire, England


This program is ideal for people like me who would like to cycle more but don't know how to get into it. I bought my bike last year but hardly used it, having the coach encourage and guide you makes the process so much easier. 3 rides a week is just about right to get you into the swing of things and the coach is there all the way to encourage you and answer all the little questions you're afraid to ask. The team are so friendly and enthusiastic about cycling, you can't help but catch the bug. The bonus is you get fit too!”

Sarah S, Oxfordshire England

" Grant's passion for cycling and his knowledge and ability to impart it are very inspiring . I have had the pleasure of accompanying Grant on a few long rides now. Some of them around the 100 mile mark. 4 years ago I was 3 stone overweight, depressed and feeling very low about myself. This year I cycled 1500KM in 15 days incorporating 5 of the hardest climbs on the Tour De France calender! One of the descents off of Mont Ventoux was with Grant. It was a highlight of the trip.   I can highly recommend Cycle For Fitness!"

Alexander R, Plymouth, England

“I was fortunate enough to have a 1-2-1 training ride with Grant prior to a large road event. His expertise and knowledge on how to ride efficiently was second to none. I learned how to change gear properly (at last!) and how to attack hills with maximum energy. This really did make a world of difference to the ride and all of his techniques and tips made for a much smoother, easier and (I'm pleased to say!) faster ride. Thanks Grant!”

Claire, Hampshire

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